I am fortunate to work with Michael Gartenberg, a guru in the world of wireless technologies and mobility. (You can read more about Michael on his blog at http://gartenblog.net/.) Over coffee last week, Michael and I were discussing how mobility can change the shopping experience. Last week, Apple announced that the app store now has [...]
June 21, 2010
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Last week as I was sitting at a Consumer Goods Technology (CGT) conference for sales and marketing executives, the topic in Q&A turned to “how to train the organization to use social media the right way.” The audience quickly turned to “how to control employee usage of social technologies.” The audience talked on and on about [...]
June 21, 2010
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